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Birmingham, Al 35203

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Client Spotlight: Woodlawn (the Movie)'s Clay Loveless

The new Woodlawn movie features two of Alabama’s most iconic cultural strands — faith and football — in the aftermath of the Civil Rights Movement. Its filmmakers describe it as “the true story of how unity and revival saved a city torn apart by race.” And it’s set here in Birmingham.

As Woodlawn brings the national spotlight to one of Birmingham’s reviving neighborhoods, we caught up with with one of its crew, freelance cameraman and H2 client Clay Loveless. Clay not only shoots in historic Birmingham, he lives here, too, making his home in the Loft District.




“I travel around shooting sports and doing live remote broadcasts from around the country,” Clay told us. “When I’m not doing television, I work on commercials and movie sets.” He tries to spend his time between gigs with family, and as one of five siblings, there’s always someone to see.

Clay didn’t have a long wishlist for his home base, but it had to be a space that fit his family. “Family is huge for me,” he said, “so I wanted a space that felt homey but also big enough to have family and friends come down and everybody spread out and chill.” He knew a loft would fit those criteria, and he liked the idea of “a place with tall ceilings, exposed duct work, hardwood floors and brick.” The neighborhood feel mattered too, and Clay was drawn to the Loft District’s revitalizing energy. He wanted to be around “people who love Birmingham and want to see the city grow,” he said.

His home in the Liberty House Lofts met all his expectations, and then some. His corner unit boasted extra windows and city views, he said, plus the building offers a rooftop hangout space. He’s also been able to transition to a largely car-free lifestyle thanks to his central location. “There are a ton of restaurants/bars all within half a mile from me,” he said. “The only thing not around is a grocery store, but the Publix is on its way and will be a huge contribution to downtown.”

If you hadn’t guessed, Clay is a vocal Birmingham advocate. We’ll close out with his praise for our city, which we think is pretty emblematic of our passionate clients and the new Birmingham spirit:

I love Birmingham and want to see it grow and become one of the best cities in the South. I get hyped when I tell people about Birmingham and all the new things happening. From crazy bars to delicious food, Birmingham has a little bit of everything and I dig it.

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